Now Is The Time To Buy!

As the economy improves we see changes in the housing market. The housing market forecast is closely linked to employment growth which has remained steady over the last year. As employment growth continues to increase, the demand for housing increases and house prices as well as appreciation rise.

The current housing environment is moving away from a buyers market. A buyers market occurs when housing supply is greater than demand and prices remain low.    House prices have begun appreciating at a faster rate and the median house price is increasing as the demand for new homes increases. This means that consumers have more buying power now then they will a year from now. Don't delay your home purchase!

Mortgage rates are also increasing steadily. While they remain at historic lows, they will continue to rise as economic conditions improve.

The overall message is that NOW is the time to buy. Don't wait and let your buying power erode.

Household Projections

Check out this infographic about future household projections in the U.S. Thanks to www.keepingcurrentmatters.com for the visual!

New Home Sales

Despite the difficult winter weather and poor economic predictions, January's new home sales reached its highest level in more than 5 years!

Consumer confidence remains stable, home prices are increasing as inventory decreases and interest rates remain at historic lows.

Economists predicted a 6% drop in new home sales for January and were pleasantly surprised to see the increase especially after some brutal snow and ice storms kept many people home.

The south experienced a 10% increase in new home sales. See the chart below for more detail on the rise and fall of home sales and the upward trend we are pleased to be on.

Is Social Media Marketing Important?

Social Media is a common buzz word these days -  but is it relevant to your company's message?

New research by the Pew Research Center shows just how widespread the reach of social media is.  According to their survey, 73% of online adults are now using social media sites of some kind. Facebook remains the top social media platform.

In addition, the study finds that 42% of online adults are using multiple social media platforms - such as Pinterest, Instagram and Twitter.

To read the full article click HERE

Social Media Marketing, SEO and Pay-Per-Click campaigns are here to stay. Contact us for information on how best to incorporate them into your marketing strategies.

Mark Your Calendars!

The 2014 Home and Garden Show is coming soon!  The Original, Biggest and Best home show in the Midlands!

March 14-16 at the State Fairgrounds.

Over 250 construction, home improvement and outdoor product exhibits.

Daily educational seminars on a variety of topics such as home building, remodeling, high performance homes and lawn care. 

Register to win from over $15,000 in prizes!

For more information visit ColumbiaBuilders.com

#ColumbiaHomeShow 

Merry Christmas!

Merry Christmas and Happy New Year from all of us here at RESH Marketing.

Thank you for helping to make 2013 such a wonderful year and we look forward to another great year ahead!